It's Marvel Comics superheroes against... blue thingies (I've never seen Avatar) in a fight for something which actually means very little! (More on that below.)
Right now -- on the 14th of July, at 11:12AM Eastern Standard Time in the US -- Box Office Mojo shows that Avengers: Endgame is $13.4 million behind Avatar in all-time world-wide box-office. The studio that does the Avengers movies has announced that the home video versions of Avengers: Endgame will be released on July 31. Avengers: Endgame has 17 days left to do what long seemed to be impossible for any movie to do: topple Avatar from the #1 spot on the all-time world-wide box-office list.
Worldwide box office is what they call box office from all over the world. You might think they mean the same thing when they say international box office, but they don't: international box office is worldwide box office minus domestic box office, which is the US & Canada. And as I mentioned above, it means very little.
Not in terms of billions of dollars: billions of dollars mean a lot, of course. But in terms of which movie is the most successful of all time, it means very little. It's ridiculous. And yet it makes my heart race because, don't you see, it's all I have!
Avengers: Endgame may be ending its theatrical run on July 31 -- or then again: maybe it's ending its run in the domestic market only, in the US and Canada, and continuing to show in cinemas in many other parts of the world. I just don't know! -- but it's only beginning to make money. For in addition to box office revenues, there are the monies from home video: DVD, Blu-Ray, digital, streaming and who knows what all else, I'm old and I still haven't figured out Blu-Ray. Can you play DVD's and Blu-Ray's on the same equipment? I have a deep fear that you cannot, but I just don't know! I'm so old that I'm very proud of myself for having been able to take that screenshot of the Box Office Mojo page and leave a copy of it in this post! Can you imagine being that old and out of touch?!
But, old as I am, I still know this: after home video comes pay-per-view, and then premium cable, and then basic cable, and then -- is there still broadcast TV? Anyway: and there's also merchandising.
And it seems reasonable to me to assume that Scarlett Johansson has at least a 2% cut in all of that. And that the worldwide box office will be less than half of the money which Avengers: Endgame eventually will make in the next 3 or 4 years. Which would make Ms Johansson's cut over $110 million!
But dontcha see, I'm just guessing about all of this, except for the box office figures! Why do they make the box office figures public, when every other single piece of financial information is sort of confidential? ("Sort of" because now and then some of the other information will leak or even be released on purpose, but don't hold yr breath about it happening in any given case!)
So, as I was saying: Avengers: Endgame has 17 days to get $13.4 more in world wide box office, to topple Avatar from the #1 spot. The meaningless, but still very, very exciting #1 spot! Unless it has more than 17 days because it's still running in cinemas in other countries.
Will 17 days be enough? I just don't know! It will be close! Follow the link above, the chart is updated several times a week! The suspense is killing me! This is ridiculous! It might just be because I'm autistic and numbers can affect me in irrational ways! Maybe Stan Lee is looking down from Heaven and smiling! (Why wouldn't he smile, Heck, he probably could've BOUGHT Heaven!)
PS, 23 July 2019: The epic struggle is over, Endgame passed Avatar a couple of days ago:
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