Sunday, December 20, 2015

This Is Me Not Caring That You Don't Care That I Don't Care About Star Wars

Actually, I do care a little bit about the economics. I find that part interesting. According to Box Office Mojo, the new one will gross an estimated $517 million worldwide this weekend. That makes it #141 on Box Office Mojo's list of all-time highest worldwide grosses just since the sneak previews last Thursday. Again, that's worldwide. For some reason, the headlines in Murrka about movie box office earnings tend to only mention North American figures, when very often the worldwide figure is more than twice the North American.

Of course, worldwide box-office itself is often just a small fraction of what a movie actually earns, when one tallies up television, home video and merchandising. And of course, in the case of the Star Wars franchise, the merchandising revenues are especially huge, with books, television series, video games and comic books all having done very well for decades now.

If you're expecting me to give you an exact idea of how well -- I can't. For whatever reasons, the movie biz makes box-office earnings as public as can be, and keeps the other revenues somewhat more confidential.

*sigh* Why can't I have George Lucas' money and still keep my talent, personality and good looks?

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